Reading in Rhythm

OVERVIEW

Reading in Rhythm is a campaign project that explores how typography can shape rhythm, pacing, and emotion in reading. Inspired by musical notation, the project transforms text into a visual system that makes reading more expressive and immersive across print, digital, and social media applications.

A black and white image of a handrawn logo
Image of a Gray to white soft gradient

YEAR

2026

ROLE

GROUP PROJECT

LEAD VISUAL DESIGNER

MOTION BY TEAMMATE

SERVICES

TYPOGRAPHY

VISUAL SYSTEM

CAMPAIGN DESIGN

POSTER DESIGN

EDITORIAL DESIGN

DIGITAL EXPERIENCE

About the project

Goal

To create a typographic campaign that reimagines reading as a rhythmic and emotional experience, using visual pacing, spatial composition, and typographic variation to make text feel more dynamic and engaging.

Image of a Laptop on top of an eletronic device
Image of two smartphones with a gray background
Smooth Scroll
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Reading in Rhythm

OVERVIEW

Reading in Rhythm is a campaign project that explores how typography can shape rhythm, pacing, and emotion in reading. Inspired by musical notation, the project transforms text into a visual system that makes reading more expressive and immersive across print, digital, and social media applications.

A black and white image of a handrawn logo
Image of a Gray to white soft gradient

YEAR

2026

ROLE

GROUP PROJECT

LEAD VISUAL DESIGNER

MOTION BY TEAMMATE

SERVICES

TYPOGRAPHY

VISUAL SYSTEM

CAMPAIGN DESIGN

POSTER DESIGN

EDITORIAL DESIGN

DIGITAL EXPERIENCE

About the project

Goal

To create a typographic campaign that reimagines reading as a rhythmic and emotional experience, using visual pacing, spatial composition, and typographic variation to make text feel more dynamic and engaging.

Image of a Laptop on top of an eletronic device
Image of two smartphones with a gray background
Smooth Scroll
This will hide itself!

Reading in Rhythm

OVERVIEW

Reading in Rhythm is a campaign project that explores how typography can shape rhythm, pacing, and emotion in reading. Inspired by musical notation, the project transforms text into a visual system that makes reading more expressive and immersive across print, digital, and social media applications.

A black and white image of a handrawn logo
Image of a Gray to white soft gradient

YEAR

2026

ROLE

GROUP PROJECT

LEAD VISUAL DESIGNER

MOTION BY TEAMMATE

SERVICES

TYPOGRAPHY

VISUAL SYSTEM

CAMPAIGN DESIGN

POSTER DESIGN

EDITORIAL DESIGN

DIGITAL EXPERIENCE

About the project

Goal

To create a typographic campaign that reimagines reading as a rhythmic and emotional experience, using visual pacing, spatial composition, and typographic variation to make text feel more dynamic and engaging.

Image of a Laptop on top of an eletronic device
Image of two smartphones with a gray background
Smooth Scroll
This will hide itself!

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